About Us

Sweet Magnolias Floral and More is a wedding and event florist. This family-owned and operated company services the area of Hilton Head Island, Bluffton, Beaufort, and Savannah GA. With a degree in Floral design and years of experience in the Wedding and Event industry, I feel we can meet all your needs. We have 4 designers that all have different styles that make it easy for us to meet all the different wants and needs in your floral design. We craft each arrangement using the freshest locally-sourced flowers for superior displays full of love and life.

While we start with beautiful flowers and exceptional design, we don’t end there. The relationships we have with our couples is just as important to the overall success of the process and creating wedding flowers you’ll never forget. Your wedding flowers are unique to you and you alone; we help you create a floral palette that aligns with your distinct personality as a couple. We also pride ourselves on providing incredible service from start to finish; we are always available to you to answer questions, update information as details change, and make you as comfortable as possible throughout the planning process. We understand that these details make all the difference – helping us build a strong partnership that will allow us to design wedding flowers that are in keeping with your uniquely beautiful wedding day.

Tory Norton


Founder, Co-Owner, Greenhouse Manager, Floral Designer.

Tory is the founder of Sweet Magnolias Floral and More. 
As a little girl, all she wanted was to have a large family, have lots of dogs, a greenhouse, and run a flower shop. 
After Tory and her husband, John, had accomplished most of her dreams by building a close-knit family and homeschooling her children, John gave her all the dogs her heart could handle. She had one dream left.
In the fall of 2019, Tory graduated from Floral Design School and was finally able to start Sweet Magnolias Floral and More. 
You will often see her children and husband with her on wedding setups. She and John have created a beautiful family who love to be together!
When you come to our studio, you will also see her best furry friend, Cora, or as the other designers like to call Cora, her fuzzy shadow. 

Kayla Norton-Ellis


Co-Owner, GM, Head of Sales, Floral Designer.

Kayla is the person you will most likely speak with during the event’s planning process. 
Where Tory can work magic with physical flowers, Kayla has a way of taking your words and painting a picture of the other designer.
Kayla, who had grown tired of climbing the corporate ladder and had a background in sales and design, was thrilled to join her mother and best friend Tory in her crazy new flower world in the summer of 2021. As the world was shutting down, she came in and helped grow the wedding side of the shop. Where Tory thrives in the studio and making your vision come to life, Kayla thrives in the office, helping brides find their vision. 
You will often see her husband, Justin, with her at all her events. These two are attached at the hip, and the way they look at each other shows that true love is real and will make you want to go find yours.